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SM Cares further promotes literacy and kindness with Book Nook open library donation from GMA Network

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SM Cares further promotes literacy and kindness with Book Nook open library donation from GMA Network

SM Cares’ Book Nook fosters a love for reading and community engagement through its open library. In alignment with GMA Network’s steadfast belief in the transformative power of reading, a recent book turnover ceremony at SM Aura’s Book Nook saw the donation of the beautifully illustrated “Si Gren, Ang Kaibigan Kong Alien” by the media giant.

“Si Gren, Ang Kaibigan Kong Alien” is about the friendship of a young boy and an alien who visits Earth to learn about games kids play. The story promotes kindness, diversity, and accepting others, in a way that’s easy for children to understand. This book was made for GMA’s TV series “My Guardian Alien.” Doy, portrayed by Raphael Landicho, holds a profound affection for this book.

“Generous contributions like this not only foster a love for joyful reading but also ignite the spark of imagination within every child, empowering them to explore boundless creativity. We are immensely grateful for this donation, which will undoubtedly enrich the lives of countless young minds.”  Said Mr. Cabunag.

Launched by SM Supermalls in December 2020 at SM Aura as an open and free library, Book Nook aims to create a community where book lovers of all ages can share their passion for reading with like-minded people. It also serves as a hub where brand partners can donate books, contributing to the library’s continuous growth.

Through the Book Nook, SM Supermalls aims to showcase its support for literature while providing an avenue for people of all ages to learn more about the world around them through reading, in line with its efforts to promote learning and its important role in nation building.

To learn more about SM’s various community programs, visit https://www.smsupermalls.com/smcares/

Engage yourself with TCL’s New C Series QLED Pro TV #AQuantumLeapInPictureQuality

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TCL Electronics, a leading consumer electronics brand and one of the world’s top two TV brands, excitedly announces the arrival of the TCL C655 Pro QLED TV offering  the most valuable and unparalleled picture quality. This QLED Smart TV technology will redefine home entertainment at its finest.

Setting the standards of new generation smart TVs, TCL C655 Pro QLED TV is bound to give the leap in color display technology. Its incredible highlights will captivate you as they reinforce a more defined quality of the picture.

“No further waiting for now because we are giving it to you! The TCL C655 Pro QLED TVs are now available.  We promise you the best in TV viewing with his innovative features and technology,” says Joseph Cernitchez, TCL Philippines Brand Manager.

Don’t miss out on the new TCL C655 Pro QLED TV and discover the unparalleled TV viewing experience!

Unleashing the Power of TCL C655 Pro QLED TV

The TCL C655 PRO has a ‘QLED PRO’ display that sets itself apart from other QLED TVs by effectively emphasizing stronger and more accurate contrast, eliminating ambient light influence  and presenting an astonishingly detailed and clearer picture quality that is equally exceptional and secure compared to others.

This model is also made of AiPQ Pro Processor. This intelligent chip acts like a human brain, meticulously analyzing every detail and referencing a vast database. It then optimizes the picture based on what it “sees,” delivering stunning visuals with vibrant colors, exceptional contrast, and crystal-clear clarity that rivals the real world.

With innovative technology, TCL self-developed T-Screen Pro which effectively emphasizes stronger and more accurate contrast while removing image halo and ambient light interference, presenting a clearer and more detailed stunning picture quality.

The TCL C655 PRO QLED isn’t just a TV; it’s a stunning work of art with its slim and unibody design to seamlessly blend into any environment, elevating your space and offering smooth streaming for an unparalleled audio-visual experience.

The C655 PRO comes in sizes of 55 inches, 65 inches, 75 inches, and 85 inches while the C655 series offers a range of sizes including 43 inches, 50 inches, 55 inches, 65 inches, 75 inches, 85 inches, and 98 inches. All are available now at all TCL authorized dealers nationwide. For more updates, log on to https://www.tcl.com/ph/en.

RLC Residences Makes International Move, Opens Dubai Office for Clients Abroad

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RLC Residences Makes International Move, Opens Dubai Office for Clients Abroad

RLC Residences, the residential division of one of the Philippines’ leading property developers Robinsons Land Corporation, officially opens its first international office in Dubai, United Arab Emirates.

The newly opened office, located at The Citadel Tower within the Business Bay area, will mainly serve as a hub for RLC Residences’ after-sales service operations in the Middle East. This includes customer support for their buyers and investors based in the region, answering the challenge of efficiently managing their home investment in the Philippines while they are abroad.

“We are thrilled to open our first international office here in Dubai,” says John Richard Sotelo, RLC Residences Senior Vice President, Business Unit General Manager and Robinsons Land’s Chief Marketing Officer. “When we were envisioning this, we have one major purpose in mind – help our clients abroad after they decide to invest in one of our developments. This is a customer need we want to address, because at this stage what they require the most is having someone to help them with their queries and during the longest stage of their investment journey. And this new office is open to serve that need – we want them to know that we are their reliable investment partner.”

RLC Residences’ strategic move is anchored on the brand’s purpose of providing delightful customer experience across multiple touchpoints. This service expansion comes at a time of rapid growth for the company, which has seen strong demand for its award-winning properties strategically located in key areas in the Philippines. The company’s portfolio includes top-notch pre-selling and ready-for-occupancy residential developments such as Le Pont Residences in Pasig City, The Residences at The Westin Manila in Ortigas, Sierra Valley Gardens in Cainta, Rizal, and Mantawi Residences in Cebu. All these and more boast well-thought-out amenities in terms of size and feature plus units equipped with home upgrades and smart features.

“Our mission of helping home investment seekers make smart decisions transcends from buying a property. That’s just the start. So it’s crucial that we have the capability to support them after the sale and that they can navigate this phase in their investment journey as seamlessly as possible. That’s why we’re here now, and we’re truly grateful for this opportunity and the support we got from the leaders of Robinsons Land. We look forward to our next international office so we can continuously extend our after-sales support to more clients wherever they are in the world,” ends Sotelo.

For more information about RLC Residences and its portfolio of residential properties in the Philippines, please visit rlcresidences.com or follow the brand on Facebook and Instagram.

Puerto Princesa MSMEs connect to bigger opportunities through PLDT, Smart ‘Speed Dating Business Edition’

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Businesses can reach greater heights with the help of the right partner that can lead them to resources, opportunities, and innovations that will help them reach a wider market and increased income.

PLDT and Smart, through their corporate business arm, PLDT Enterprise, recently hosted the latest “Speed Dating: Business Edition” event at Costa Palawan Resort in collaboration with the Puerto Princesa Chamber of Commerce and Industry.

The ‘speed dating’ activity connected around 30 small- and medium-sized enterprise owners and managers to experts in financial, technical, marketing, and other strategies that could help them boost their profitability.

The event featured learning sessions on the Smart Messaging Suite, a text messaging platform that businesses can use as an effective go-to-market strategy; and the eBizNovation program, PLDT and Smart’s collaboration with TikTok Shop which seeks to upskill micro, small, and medium enterprises (MSMEs) to become digital merchants.

Mentors included representatives from the Department of Trade and Industry, Smart, TikTok Shop, Cisco, PLDT’s accredited channel partner AllConnect, the Department of Trade and Industry’s Small Business Corporation, and Soprano, Smart’s technology partner for A2P messaging.

“Our goal for this speed dating event is to give SMEs access to technology, financial services, and go-to-market strategies to boost their competitiveness and drive them to success, not only here in Puerto Princesa but also across the whole province of Palawan,” said Rafael Davila, SMBiz Regional Luzon Business Head, PLDT Enterprise.

“At PLDT and Smart, we harness technology to help provide better opportunities for all. eBizNovation is our digital upskilling to e-commerce program where we help MSMEs gain skills that they can use to better market their products and services on various digital platforms,” said Stephanie Orlino, Stakeholder Management Head, PLDT and Smart.

Ampy Esguerra, one of the participants during the ‘speed dating’ event, said the activity would help her expand her network and opportunities for her Ampstudio and Printing business in Puerto Princesa.

“This activity could help me reach out to more prospective clients. It was very enlightening. I realized I can use all these tools to further my business. I learned something new, like TikTok—it’s not only for entertainment, but it could also be used for shopping. I thought if I could use these tools, my business would expand greater,” said Esguerra.

Grace Laraga, owner of Hilltop Printshoppe souvenir items business, also expressed her appreciation after joining the activity.

“This event was very helpful, especially because my husband and I have always wanted to widen Hilltop’s reach beyond Palawan. I was inspired by TikTok’s presentation and learned that there are so many opportunities in the digital space,” said Laraga.

PLDT and Smart have been supporting MSMEs through upskilling programs, technology, and innovative solutions that can help grow their businesses. This initiative highlights the group’s commitment to UN Sustainable Development Goal No. 1: No Poverty, and No. 8: Decent Work and Economic Growth; and highlights support for the government’s Go Digital Pilipinas Movement, as a founding member of the Digital Infrastructure pillar of the Private Sector Advisory Council (PSAC).

The World’s No. 1 Magic AI Camera Phone HONOR Magic6 Pro is Now Available in PH for Php 59,999

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Get your first dibs on HONOR Magic6 Pro for only Php 59,999 with FREEBIES worth Php 11,699 when you avail during the Pre-Order Sale from May 8 to May 17!

The leading global smartphone provider, HONOR, has finally unveiled its latest addition to the Magic Series, the HONOR Magic6 Pro, hailed as the No.1 Magic AI Camera Phone. Priced at Php 59,999, the HONOR Magic6 Pro is now available for pre-order with FREEBIES worth Php 11,699, a combination of the Harman Kardon Luna and HONOR Earbuds X3 from May 8 to May 17, 2024.

“We are proud to introduce to you the HONOR Magic6 Pro with the latest AI features and Falcon Camera System that wowed our fans and definitely will surprise more consumers in the tech industry,” said Stephen Cheng, Vice President of HONOR Philippines.

The Power of Magic with AI
The HONOR Magic6 Pro incorporates two innovative features—Magic Capsule and Magic Portal—to enhance user interaction and productivity. Magic Capsule expands upon tapping the notifications banner, delivering additional information and relevant options directly without the need to navigate multiple apps, thereby maximizing efficiency.

Magic Portal harnesses AI to simplify tasks based on user behavior. For instance, it quickly recognizes addresses in messages and seamlessly integrates with Google Maps for effortless navigation. It also streamlines social media interactions, enabling easy sharing of booking details or search results with a simple drag-and-drop gesture. Moreover, Magic Portal enhances shopping experiences by guiding users to platforms where they can find and purchase desired items directly from images.

Supported by partnerships with app developers, Magic Portal extends its capabilities across more than 100 globally popular apps, ensuring a seamless user experience and maximizing the potential of Magic Portal with users’ favorite applications.

Magic Capture: 180MP Tele-Falcon Camera

The HONOR Magic6 Pro has an impressive 180MP resolution coupled with a large F1.49-inch telephoto sensor, ensuring exceptional clarity for zoomed-in shots of distant subjects. The telephoto camera integrates innovative in-sensor zoom technology, supporting 2.5x optical zoom, seamless 5x/10x zoom, and an astounding 100x digital zoom.

The Magic6 Pro boasts a Super Dynamic Falcon Camera H9000 HDR sensor, delivering remarkable detail and brightness in various lighting scenarios. This sensor improves dynamic range by 210%, ensuring vivid colors and well-preserved highlights, even in challenging conditions.

The Ultra-large Self-adjusting Aperture allows users to control depth of field from f/1.4 to f/2.0, catering to diverse photographic preferences, almost functioning like a DSLR Camera. This feature is particularly useful for capturing subjects in motion like athletes in crowded environments, enabling crisp subject-background separation.

Magic Screen: HONOR NanoCrystal Shield

The HONOR Magic6 Pro features the innovative HONOR NanoCrystal Shield, delivering exceptional durability and stability. This shield is backed by SGS’s Five Star Overall Glass Drop Resistance Ability certification, validating its durability in various drop scenarios. The display utilizes advanced materials with a 50% increase in crystal density, resulting in a 10x improvement in shock absorption compared to standard glass. This means that the HONOR NanoCrystal Shield is ten times stronger than regular glass, offering unparalleled protection against accidental drops and impacts.

Furthermore, the Magic6 Pro is IP68 certified for water and dust resistance, ensuring reliable performance even in harsh conditions. Whether in outdoor adventures or facing accidental spills, this device is designed to withstand these challenges. The combination of the HONOR NanoCrystal Shield and IP68 rating guarantees the display remains intact and the device stays protected against daily wear and tear, ultimately enhancing its longevity and overall user experience.

Second Generation Silicon-carbon Battery and GPU Snapdragon 8

The Second-generation Silicon-carbon Battery boasts a far more concentration of power capacity, pushing the boundaries of battery capacity to an extraordinary 5600mAh. The 5600 mAh battery of the HONOR Magic6 Pro excels in low-temperature environments, allowing users to watch YouTube for 81 minutes at -20°C with 10% battery left. Plus, thanks to its 80W HONOR Wired SuperCharge and 66W HONOR Wireless SuperCharge, the phone charges fully in just 40 minutes, perfect for those on the go.

When it comes to its performance, the HONOR Magic6 Pro runs on the Snapdragon 8 Gen 3 Mobile Platform, boosting CPU performance by 30% and GPU performance by 25% compared to earlier models. With the Qualcomm® AI Engine, AI features on the Magic6 Pro are smooth and stable, showing a remarkable 98% improvement. This platform also offers outstanding gaming performance with excellent battery efficiency and innovative enhancements for powerful overall performance.

Grab your HONOR Magic6 Pro now available at any HONOR Experience and Partner Stores, and online via Lazada https://bit.ly/Laz_M6Pro_PR, Shopee https://bit.ly/Shop_M6Pro_PR, and Tiktok Shop https://bit.ly/TikTok_M6Pro_PR.

For more affordable offers, the HONOR Magic6 Pro is also available at Home Credit for as low as Php 1,719/month with the same FREEBIES of Harman Kardon Luna and HONOR Earbuds X3 worth Php 11,699. Take advantage of the offer at https://bit.ly/HONORPH_HomeCredit.

To know more about HONOR Magic6 Pro, head on to: https://bit.ly/Web_M6Pro_PR. For more exciting announcements, check out HONOR Philippines’ social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph/) and TikTok Shop: (Tiktok.com/@honorphilippines). To check out HONOR’s complete list of retail stores, go to https://www.hihonor.com/ph/retailers/.

Beko Unveils New Line of Cooking Appliance for Filipino Homes

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Beko, one of the leading brands in innovative home appliances, is stirring up excitement in kitchens across the Philippines with its latest line of cooking appliances for Filipino homes. Inspired by the timeless elegance and culinary prowess of European lifestyle, Beko brings a touch to Filipino kitchens a seamless blend of style, performance, and functionality.

On May 9 and 10, 2024 Beko hosted an unveiling event that captured the essence of European charm and culinary excellence. Attended by the trade partners and media representatives, Beko showcased its commitment to redefining the cooking experience for Filipino families through the introduction of its new range of cookers.

At the heart of Beko’s new range of cookers lies a marriage of European design  and innovative technology. From sleek gas cookers exuding timeless charm to sleek electric cookers adorned with modern sophistication, each appliance is meticulously crafted to enhance the culinary journey of Filipino families with precision and style.

Filipino households are at the heart of everything we do, and we understand the importance of a well-equipped kitchen in creating memorable dining experiences,” remarked Mr. Arel Atakol, Regional Managing Director for Asia Pacific. “With our New Cooking Series, we aim to empower Filipino families to embrace their culinary passion, unleash their creativity, and savour every moment shared around the dining table.”

Complementing its aesthetic appeal and technological innovation, Beko’s new range of cookers offers intuitive controls, durable construction, and thoughtful details designed to simplify and enhance the cooking process. From precision temperature control to easy-to-clean surfaces, each feature is tailored to meet the diverse needs and preferences of Filipino families with elegance and ease.

As Beko paves the way for a new era of cooking in Filipino homes, the brand remains dedicated to empowering households to unleash their culinary creativity, share unforgettable moments, and create lasting memories with loved ones.

For more information about Beko in the Philippines, visit beko.ph and follow @bekoph on Facebook and Instagram.

Beko appliances are available at 1st Megasaver, Abenson, AC Marketing, AllHome, Anson’s, Appliance Centrum, Asian Home, Automatic Centre, BHF, Echo Electrical, Fair N Square, Fiesta Appliance Center, Fonts Home appliances, Gloria Bazar, Great World, J Marketing, Jack Trading, JV Valeroso Marketing, K-Alwin’z, Lazada, Lucky 4 City Appliances, Magic Appliance, Manhattan Appliance, Mike’s Department Store, NB Marketing, Ocampo’s Megastore, Our Builders, Plusign Home, POS Marketing, Pricewise, RJ Homes, Robinsons Appliances, Royal Star, RS David Marketing, Savers Appliances, SaveYour Home, Shopee, Solidmark, SM Appliance, SVC, Tiongsan, United Motoaliance, VPR Marketing, and Western Appliance.

PRESS CONFERENCE ALL PACK INDONESIA 2024

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The rapid growth of food and beverages (F&B) industry, spur the packaging and printing product innovations.International-scale exhibitions organizer Krista Exhibitions is back to hold ALLPack Indonesia 2024 will be held in conjunction with AllPrint Indonesia Expo 2024 at the Jakarta International Expo (JIExpo) center in Kemayoran, Jakarta, from Oct. 09 to 12. The 23nd ALLPack Indonesia 2024 will showcase processing and packaging technology for food, beverages, biscuits, confectionary, pharmaceutical products/drugs, traditional herbal drinks, cosmetics, personal care, beauty, agriculture, electronics, coolers and other related industries.

Krista Exhibitions Chief Executive Officer Daud D Salim highlighted in a press conference, “This year’s ALLPack Indonesia and AllPrint Indonesia 2024 forecast a 30 percent increase in the number of participants compared to the previous year and over 1,000 companies, will take part and 200 are small-and-medium enterprises [MSMEs], ALL Pack have attracted more than 70,000 local and international visitors and is expected to have more in 2024.” He said the participating exhibitors would hail from Singapore, Malaysia, Japan, Vietnam, South Korea, India, Germany, France, Italy, China, Austria, Indonesia, Taiwan, Thailand, the United Kingdom, Canada and the United States, among other nations.

Daud D Salim point out that “Through AllPack Indonesia 2024, we will bring hundreds of professionals in the processing, packaging, automation, in the foods and beverages, pharmacy and cosmetics sectors will meet,” he added.

Hari Noegroho, Promotion & Partnership Director Indonesian Packaging Federation highlighted in a press conference,” Global packaging market will continue to rise especially in the emerging economies as the consumer are purchasing more things

online which will drive more specific packaging. There will also be greater role in packaging to function to cater the requirement for Food Safety, health concern and  help brand owner to protect against fake and counterfeit products via increased usage technology innovation. On the other hand Companies will address sustainability issue which is driven by demand of more lightweight, convenience and more portable product which requires technology to make it happen.  Packaging demands are changing to be Smarter, Better , Safer, Faster, Cheaper, Greener to fulfil the change in consumer behavior nowadays. IPF has an optimism that Indonesian packaging industry will continue to experience steady growth through the year by 3-4%” said Hari Noegroho

The success of AllPack Indonesia and AllPrint Indonesia 2024 sincerely support by Indonesian ministers, associations and agencies of the relevant industries.They include the Indonesian Industry Ministry, the Indonesian Trade Ministry,the Indonesian Office of the Indonesian Coordinating Economic Minister, the Indonesian Tourism and Creative Economy Ministry, the Indonesian Packaging Federation (IPF), the Indonesian Graphics Companies Association (PPGI), the Indonesian Corrugated Cardboard Association (AKKGI), the Indonesian Plastic Weaving Assortment Association (GIATPI), the Indonesian Logistics Association (ALI), the Indonesian Cooler Chain Association (ARPI), the Indonesian Food and Beverage Producers Association (GAPMMI), the Indonesian Pharmacy Association (GP Pharmacy), the Pharma Materials Management Club (PMMC), the Indonesian Fisheries Product Marketing and Processing Company Association (AP5I), the Indonesian Plastics Recycling Association (ADUPI), the Indonesian Cosmetics Producers Association (PPAK) and the Indonesian Exhibition Company Association (ASPERAPI). The upcoming exhibition are welcoming promineut business player engaged in the packaging and printing industries. We welcome collaboration with relevant Association, Institutions in the ASEAN to invite their members to take part at ALL Pack as exhibitors or visitors.

AllPack Indonesia specially launched Business Matching Program. Professional visitors will be invited based on procurement requirement, and one-to-one match-making service will be offered. Our business matching activities are specifically designed to help you connect with the right and prominent people in the packaging and printing industries, fostering valuable relationships that can lead to successful business partnerships.​

The exhibition is open from 10 a.m. to 7 p.m. Visitors are invited to register directly at the exhibition venue by submitting two name cards and an invitation that Krista Exhibitions has sent or register online at the following links: https://register.kristaonline.com

DKT Philippines Foundation Unveils PH’s First Family Planning Mobile Clinic

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DKT Philippines Foundation, a charitable non-profit organization promoting family planning and HIV prevention, officially launched the SODEX (Service Outreach and Distribution Extension Program) Mobile Clinic – the country’s first-ever family planning ambulatory clinic. This pioneering effort aims to provide safe and accessible modern family planning methods for Filipinos in far-flung areas to bridge the gap between Filipinos wanting to space and limit pregnancy and the disparities in Family Planning service provision.

The SODEX Mobile Clinic is an innovation to improve DKT Philippines Foundation’s SODEX Program and its contribution to achieving the DOH 8-Point Action Agenda and National Objectives for Health.

“DKT Philippines Foundation’s mission is to provide couples with affordable, and safe options for family planning, and HIV/AIDS prevention through dynamic social marketing,” said Loida Almendares, the Foundation’s Director of Programs. “The SODEX mobile clinic will provide a wide array of free family planning services especially in areas with lesser access to services like the geographically isolated or socially disadvantaged areas. The mobile clinic will bring the services closer to the people and meet them where they are,” she added.

The mobile clinic will provide free Family Planning commodities such as pills, condoms, injectables and intrauterine devices (IUD). It will also offer free bilateral tubal ligation (BTL) using local anesthesia and non-scalpel vasectomy (NSV). Onboarding the clinic are Physician/Surgeon trained on the provision of BTL, NSV, IUD, and subdermal implant services; FP-trained nurse; FP- trained midwife; a circulating staff, and a driver. To ensure that all clients are well-informed and fit to take the services, they will undergo counseling and final screening prior to getting the method.

In partnership with 30 LGUs from Luzon, DKT Philippines Foundation aims to foster sustainable and long-term partnerships with these LGUs to cultivate Filipinos’ desire to meaningfully participate and contribute to government efforts to achieve universal health coverage for all.

From left: DKT Philippines Foundation, Inc.’s Director of Programs Loida Almendares, DKT Philippines Foundation, Inc.’s Chair of the Board Denise van Dijk, Department of Health Undersecretary and Cluster Lead of Public Health Services Cluster Dr. Glenn Mathew Baggao, Binangonan, Rizal Mayor Hon. Cesar M. Ynares, and Voluntary Surgical Contraception (VSC) Surgeon Dr. Luis R. Garcia, Jr..
 

“DKT Philippines Foundation and its Family Planning Mobile Clinic reinforce DKT’s commitment to ensuring nobody is left behind and provides free and quality reproductive health options including permanent methods, to those most remote and vulnerable communities. Made possible by the sales of family planning products under the TRUST Reproductive Health Choices brand, the mobile clinic ensures that people who still cannot afford the highly affordable TRUST products, or cannot access the reproductive health services they need in the public sector, are not left behind and still have free access to these services. It is a part of a total market approach, complementing the important work the local LGUs do on a daily basis.” said Denise van Dijk, Chair of the Board of DKT Philippines Foundation.

The mobile clinic will travel for 119 days to offer free services in the provinces of Central Luzon, North Luzon, Cordillera, MIMAROPA and CALABARZON with the first stop being at Binangonan, Rizal where the launch took place. The clinic will stay in one area for a day or two from 8 AM to 6 PM. By next year, the mobile clinic will cover communities in the Visayas and Mindanao areas. 

The launch and blessing event was officially attended by fellow reproductive health advocates in public and private sectors, development partners, and family planning clients.  Guest of honor and speaker was Department of Health Undersecretary Dr. Glenn Mathew Baggao with special participation of the Mayor of Binangonan, Rizal – Hon. Cesar M. Ynares. The programs and free services of DKT Philippines Foundation are made possible by the country’s leading brand of contraceptives TRUST Reproductive Health Choices, which is carried by the social enterprise DKT Health, Inc.

A Decade’s Worth of Excitement:The 11th Philippine International Pyromusical CompetitionReignites at SM Mall of Asia!

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Prepare to be swept away on a global journey of unparalleled pyrotechnic brilliance and musical harmony as the night sky ignites with the dazzling displays of nine powerhouse nations in the 11th Philippine International Pyromusical Competition (PIPC).

This eagerly awaited event returns after four years, reclaiming its throne as the grandest spectacle of its kind in the Philippines and beyond. Against the breathtaking backdrop of SM Mall of Asia, this year’s PIPC promises an extravaganza like no other, reaffirming its status as the longest-running pyromusical competition in the Philippines and a world-renowned exhibition that draws enthusiasts from every corner of the globe.

Every Saturday from May 11 to June 8, 2024, at 7:30 PM, the world’s most skilled pyrotechnic artisans from the Netherlands, Portugal, China, South Korea, Australia, Belgium, Germany, and the United Kingdom will converge to vie for supremacy in a spectacle that transcends borders and ignites the imagination. Renowned for their innovation and showmanship, some of these countries have earned a reputation as crowd favorites, ensuring that their performances are the epitome of excellence and a benchmark for pyrotechnic mastery.

As each Saturday unfolds, attendees will be treated to a kaleidoscope of creative expression, with a different country taking center stage each week. From the spellbinding precision of Portugal to the mesmerizing choreography of South Korea, and the explosive energy of Australia to the elegant finesse of the United Kingdom, each nation will showcase its unique style, leaving spectators awe-inspired and spellbound. Additionally, each Saturday features two shows battling out for pyro supremacy, with audiences on the edge of their seats as the skies light up with a symphony of colors and sounds.

While the Philippines, as the host country, will not participate in the competitive aspect of the event, attendees can still look forward to exhibition shows during the opening (May 11) and closing (June 8) nights. These special showcases will celebrate the rich pyrotechnic heritage and artistic talent of the Philippines, offering a glimpse into the country’s unique contributions to the world of fireworks and music.

SM Mall of Asia proudly stands as the home of the PIPC, providing the perfect venue for this extraordinary event that transcends boundaries and captivates the hearts of millions. Amidst the glittering skyline and bustling energy of Manila’s premier entertainment destination, spectators from around the world will come together to witness the magic of the PIPC, creating memories that will last a lifetime.

Tickets for this extraordinary event are now available for purchase at SM Tickets, ensuring that you don’t miss your chance to be part of this unforgettable spectacle. Customers can also dine and watch the pyromusical competition in participating restaurants at SM Mall of Asia, SM by the BAY and S Maison overlooking the bay. For the latest information and updates, follow us on social media and use the hashtags: #11thPIPC  #11thPIPCatMOA #MOAExperience.

How HONOR Magic6 Pro’s AI features drive the smartphone brand to be no.1 in China

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HONOR is fast-growing with the AI integration of HONOR Magic6 Pro! Coming to the Philippines on May 8! #MagicAICameraPhone #HONORMagic6Pro

HONOR, the eminent global provider of smart devices, clinched the top spot among leading smartphone brands in the latest study conducted by the International Data Corporation (IDC). According to Antonio Wang, Vice President at IDC, HONOR secured a remarkable 17% share in the charts, with a staggering Year-over-Year (YoY) shipments surge of 123.3% in Quarter 1, 2024.

“Being part of a prestigious and competitive global technology company like HONOR, it’s truly an honor for us. We’re excited about the challenge ahead and fully committed to bringing technological breakthroughs and innovation to the Philippines. We aim to achieve significant milestones in this dynamic market,” said Stephen Cheng, Vice President of HONOR Philippines.

Moreover, HONOR’s overseas market has gained significant growth during the past year with a 200% growth rate. By Q1 2024, HONOR has entered more than 100 markets and ranked Top 5 in many markets including Europe, Midde East, Latin America and Malaysia.

An HONOR Smartphone Produced Every 28.5 Seconds 

HONOR consistently dedicates over 10% of its annual income to Research and Development (R&D), with this commitment growing each year. In the realm of AI exploration alone, HONOR has invested upwards of 10 billion CNY.

At present, HONOR boasts world-class R&D and innovation capabilities, sustained by a team of over 8000 R&D professionals spread across 7 R&D centers and over 100 innovative laboratories. The pace of innovation is evident in the company’s submission of over 300 new patent applications monthly.

Notably, HONOR has achieved an impressive 85% automation rate in its intelligent production line. This level of efficiency enables the manufacturing of a smartphone every 28.5 seconds, showcasing the brand’s commitment to cutting-edge technology and streamlined production processes.

Emerging Battery Innovations from Automobile Industry to Smartphones

HONOR has unveiled its innovative approach to pushing the boundaries of material and structural technology, particularly evident in the Magic Series.

Breaking new ground, HONOR became the first brand to integrate emerging battery innovations from the automotive industry into smartphones, introducing the all-new Second-generation Silicon-carbon Battery to the HONOR Magic6 Series. With a theoretical capacity of 3579mAh/g for a pure silicon-based anode, this technology surpasses graphite by a remarkable tenfold. This development, akin to advancements seen in companies like Tesla, promises exceptional battery life and consistent performance.

Additionally, the Nano Crystal Shield featured in the HONOR Magic6 Pro is another testament to the brand’s commitment to innovation. Through the utilization of advanced materials boasting a 50% improvement in crystal density, the Magic6 Pro achieves a shock absorption capability up to ten times greater than before. This enhancement ensures unparalleled durability, securing the device against accidental drops and impacts.

AI Falcon Camera System  

Responding to the surge in popularity of “sportography” and the escalating importance of Artificial Intelligence (AI), smartphone manufacturers are doubling down on efforts to enhance capture speed and image clarity. With this, HONOR has taken proactive strides to spearhead camera innovation in the industry, with the HONOR Magic Series boasting a distinctive AI falcon camera system.

In the Image Lab located in Shenzhen, HONOR has embraced the All-scenarios Automated Comprehensive Photographic Testing System. This revolutionary approach enables the optimization of the HONOR Image Engine across an extensive array of anticipated scenarios, ensuring unparalleled performance in diverse shooting conditions. Additionally, HONOR has introduced proprietary testing equipment, a pivotal contribution to achieving the industry-leading focus accuracy of the 1200-point LiDAR Matrix Auto Focus System, notably featured in the Porsche Design HONOR Magic6 RSR.