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Thai actress Freen Sarocha glows with vivo V70, highlights AI Magic Weather feature

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Thai actress Freen Sarocha shines in her latest Instagram post, effortlessly blending style and technology as she showcases the vivo V70 in its stunning Golden Hour colorway.

“Glowing a little extra with my vivo V70 in Golden Hour,” Freen shared, perfectly capturing the warm, radiant aesthetic of her photos. The device’s luminous finish, inspired by the hues of sunrise and sunset, complements her natural glow.

[Embed Freen’s post: https://www.instagram.com/p/DWipVKwkS-P/?igsh=NmZvZTlib2l2cWVv&img_index=3 ]

Freen’s fave AI Magic Weather effects

Freen also highlights her favorite AI Magic Weather effects, showcasing how the vivo V70 transforms everyday shots into vibrant, mood-driven visuals.

With Clear Sky, images appear bright, crisp, and full of life, bringing out natural colors and a fresh daytime feel. The scene looks effortlessly vibrant, as if captured under perfect weather conditions.

Meanwhile, Evening Glow adds warm, golden tones that create a more dramatic and intimate atmosphere. The sky takes on sunset-inspired hues, instantly giving portraits a cinematic, golden-hour finish.

“So fun playing around with its advanced AI visuals,” Freen shared, highlighting how easily users can switch between moods with just a tap.

In her post, Freen also gave a special shoutout to her Filipino fans, known as her “Girlfreens,” inviting them to experience the vivo V70 for themselves.

Aside from Golden hour colorway, the vivo V70 Lite is also available in Alpine Gray. Get yours today at vivo stores nationwide or online via the official vivo e-store, Shopee, Lazada, and TikTok Shop.

Landco Lifestyle Ventures and the Philippine Retirement Authority Partner to Promote SRRV as a Lifestyle Visa

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A Strategic Collaboration Connecting Global Investment with Leisure Living in the Philippines

Manila, Philippines, March 20, 2026 – Landco Lifestyle Ventures (LLV), the Philippines’ leading hospitality-led leisure developer, proudly announces its partnership with the Philippine Retirement Authority (PRA), towards promoting lifestyle investment options in the country.

PRA’s Special Resident Retirees Visa (SRRV) allows global citizens seeking long-term residency in the Philippines to make lifestyle investments in the country’s most sought-after destinations.

The partnership was formally sealed recently at a signing ceremony held at Manila House, led by Landco Lifestyle Ventures President and CEO Erickson Manzano and Philippine Retirement Authority CEO Roberto Zozobrado, marking a significant milestone, as it affirms the Philippines’ latest recognition as the “Best Retirement Destination in Asia.”

A New Standard for Global Living

The SRRV offers foreign nationals a structured and reliable pathway to long-term residency through qualified real estate investment. LLV developments include master-planned coastal and mountain estates in destinations such as Calatagan, Nasugbu, and Laiya in Batangas.

With this partnership, investors may acquire beachfront condominium residences, gaining access to:

  • Streamlined retirement visa processing through the PRA
  • Exclusive ownership incentives tied to LLV developments
  • Access to LLV’s Lifestyle Pass network across resorts and estates
  • Hospitality-led property management, including leasing and maintenance services

Anchored in LLV’s philosophy of “Life on Vacation,” PRA’s SRRV transforms traditional notions of retirement into a lifestyle defined by ease, comfort, and intentional living.

Living Within the Destination

LLV offers residency within fully realized leisure environments. At LLV developments, residents do not simply live near destinations — they live within them. From the vibrant seaside energy of The Spinnaker at Club Laiya, to the relaxed coastal rhythm of The Nautilus within CaSoBe (Calatagan South Beach), and the refined exclusivity of The Residences at Terrazas de Punta Fuego, each destination is thoughtfully designed as a complete, hospitality-led community.

Here, everyday life is shaped by curated experiences — morning walks by the sea, defined by comfort and connection — supported by concierge-style services and thoughtfully planned environments.

Backed by Government, Strengthened by Partnership

The SRRV operates within the established system of the Philippine Retirement Authority, providing foreign nationals with clarity, security, and formal long-term residency.

“This new partnership offers more than a residency program — it is an invitation to experience a better way of living,” said Erickson Manzano, President and CEO of Landco Lifestyle Ventures. “By combining real estate investment with hospitality-driven environments, we are creating a compelling value proposition for global citizens seeking both stability and quality of life,” he added.

This collaboration reinforces the Philippine government’s vision to expand its position as a leading retirement destination in Asia, while driving tourism growth and foreign investment.

Designed for the Modern Global Retiree

As retirees and pre-retirees from markets such as the United States, Europe, Japan, South Korea, and Australia seek alternatives to traditionally high-cost destinations, the Philippines offers a compelling combination of natural beauty, warm hospitality, English proficiency, competitive cost of living, and the unique Filipino culture that has enamored more than 84,000 foreign retirees now happily settled in the country.

To support a seamless transition, LLV offers select incentives for qualified buyers, including assistance with visa requirements, initial fees, and property acquisition — ensuring that relocation is as seamless as the lifestyle it enables.

Elevating the Philippines as a Lifestyle Destination

With its pristine coastlines and expanding infrastructure, the Philippines continues to gain recognition as a destination for long-term living. The LLV and PRA partnership builds on this momentum by introducing a differentiated offering — one that goes beyond retirement into destination-led, experience-driven living.

“This partnership reflects a shared vision of positioning the Philippines not just as a place to retire, but as a place to truly live,” said Roberto Zozobrado, CEO and General Manager of the Philippine Retirement Authority.

“Through this collaboration, we welcome global citizens into vibrant, master-planned communities,” Zozobrado added. Landco Lifestyle Ventures continues to expand its portfolio across the country’s most desirable destinations. It stands as a cornerstone initiative, bridging global investment with its defining promise: “Life on vacation, everyday.”

For more information, visit https://www.landcolifestyleventures.com/ or facebook.com/LandcoPacificCorporation

Sari-Sari Store Owner from NegOr wins new motorcycle in Smart’s Ka Partner Rewards

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A sari-sari store owner from Valencia, Negros Oriental, wins a brand-new motorcycle through Smart Communications Inc. (Smart)’s Ka-Partner Rewards program. This is a yearly incentive program that allows Smart’s partner retailers to enjoy instant rewards and exclusive perks by using the Smart Ka-Partner App.

Shirley Sabanal Din, 44, a load retailer for over 20 years, expressed her gratitude for this unexpected gift, which is a great help for their family and small business. “We will be using this as our service vehicle for our daily errands and to safely bring our child to school. Thanks to Smart and the Ka Partner App for the continued support and the valuable benefits you provide to us retailers,” said Shirley.

The Ka-Partner App is Smart’s retailer-focused platform that simplifies load selling and management. It also lets users earn points from selling regular load, which can be redeemed for instant rewards such as free SMS and airtime, load wallet credits, or e raffle entries.

“Congratulations to our winner from Negros Oriental. This initiative is our way of saying thank you to our valued Ka-partners who have helped us reach more customers and serve Smart subscribers nationwide,” said Ed Tinio, Center Head/AVP for Regional Customer Development Visayas at Smart.

For more than a decade, the Smart Ka Partner Rewards program has helped improve the lives of retailers across the country. It reflects Smart’s commitment to supporting its partner retailers by using technology and innovative solutions to improve their livelihood. This also aligns with the PLDT Group’s efforts to contribute to the United Nations Sustainable Development Goals, particularly SDG 1: No Poverty, and SDG 8: Decent Work and Economic Growth.

Get It While It’s Hot! Kick Off Summer with OPPO’s 4.4 Sale

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Enjoy exclusive deals, vouchers, and limited-time freebies that await

As the summer season starts to pick up, OPPO is rolling out its 4.4 Sale, giving shoppers a timely reason to upgrade their devices just in time for travel, content creation, or simply staying connected on the go. Get a jumpstart on upgrading your summer tech essentials starting March 31 at 8:00 PM until April 6, available across OPPO’s official stores on Shopee, Lazada, TikTok, and the OPPO Online Store.

For those who have been holding off and  just waiting for the right moment, now is the right time to elevate your tech game!

Unlock bigger savings for your summer upgrade

Cool down on spending with all-day vouchers available on a wide range of OPPO devices. Discounts go up to ₱400 off on select entry-level models like the OPPO A5x, around ₱500 off on devices such as the OPPO A5i Pro and OPPO Reno12 F, and ₱1,000 off on multiple models including the OPPO A5, A6x, A6t, and OPPO Reno15 Series 5G. Even bigger price cuts of ₱2,000 to ₱5,000 off are available on select OPPO Reno models and OPPO Find devices, with many vouchers requiring no minimum spend.

Lazada shoppers can also score exclusive 4.4 vouchers from March 31, 8 PM to 11:59 PM, with discounts of up to ₱2,500 off on select units.

For those easing into bigger purchases, OPPO is also making it easier to pay through SPayLater, with installment plans of up to six months on select devices.

Get more value with rewards and useful freebies

From April 1 to 6, customers also get a chance to win one of four Casio watches in a raffle, adding an extra thrill to the shopping experience. Raffle entries run from March 31, 8 PM to April 6 on Shopee and TikTok, and until April 8 on Lazada.

Meanwhile, select purchases come bundled with freebies, including:

  • A Tango Jet 10,000 mAh Powerbank (Black) for OPPO Reno15 Series 5G buyers (available March 31, 8 PM to April 6 on Shopee and TikTok, and until April 8 on Lazada)
  • A free OPPO Pad SE case for those picking up the OPPO Pad SE

Make the most of the season with OPPO’s 4.4 Sale

With bigger discounts, flexible payment options, and bonus freebies in the mix, OPPO’s 4.4 Sale gives shoppers more ways to upgrade for summer while keeping spending in check.

To know more about OPPO’s 4.4 Sale,visit OPPO Philippines’ official website at www.oppo.com/ph/ or OPPO Philippines’ official social media pages on Facebook, YouTube, and TikTok.

Unbreakable Love, Unstoppable Warriors Year 2

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Hotel Sogo, through its corporate social responsibility arm Sogo Cares, recently marked the second year of its initiative “Unbreakable Love, Unstoppable Warriors,” a community-focused gathering dedicated to children living with cerebral palsy and their families.

The activity was held in partnership with Cerebral Palsy Super Warriors Philippines Inc., a support-driven organization that advocates for children with cerebral palsy. The group provides a platform for families to connect, share experiences, and access guidance and support, helping build a stronger and more informed community.

This year’s gathering brought together over 30 children, along with their families, for a day of simple yet purposeful activities. The program was designed to be inclusive and relaxed, allowing both children and caregivers to participate comfortably and enjoy the experience at their own pace.

More than the activities themselves, the event created a space where families could interact with others who understand their journey. It gave children the opportunity to engage freely, while parents and caregivers were able to connect and share moments of support with one another.

The success of the initiative was made possible through the support of various partners. Mogu Mogu Philippines provided refreshments for the attendees, adding to the overall experience. Pushpin Incorporated, led by Ms. Jane Cruz, and Kiwanis of Quezon City, led by Ms. Mariana Vicente, contributed gifts and raffle items, which brought excitement and enjoyment to the children.

Media partners also played an important role in supporting and documenting the event. Representatives from Saksi Ngayon, Village Connect, Simpol.ph, Dyaryo Pinoy, Laso Experience Magazine, The Manila Times, Manila Standard, Malaya Business Insight, and others were present. In addition to coverage, several media groups also extended support by providing gifts and raffle items for the participants.

According to Ms. Sue Geminiano, Marketing Head of Hotel Sogo, “Through Sogo Cares, we aim to create initiatives that go beyond our core business. This program allows us to connect with communities and provide a space where these children and their families can feel supported, even in simple ways.” She emphasized that Sogo Cares is guided by a consistent commitment to community engagement.

“We understand that even small efforts can have a meaningful impact,” she added. “Through Sogo Cares, we want to create experiences where families feel acknowledged and included. It’s our way of extending our role beyond service and into community support.” She also shared that initiatives like “Unbreakable Love, Unstoppable Warriors” are intended to be sustained and developed over time. “We want this to grow into a continuing effort where families know they are part of a community that supports them.”

Through Sogo Cares, Hotel Sogo continues to implement programs that focus on community involvement and social responsibility. Initiatives like “Unbreakable Love, Unstoppable Warriors” reflect the company’s ongoing efforts to contribute to inclusive and meaningful activities that bring value to the communities it serves.

As Hotel Sogo continues to expand nationwide, it also invites the public to visit its branches and support a brand that actively participates in community-driven initiatives. Each visit helps sustain programs that aim to create a positive and lasting impact beyond hospitality.

5 reasons estate planning shows lasting love

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Estate planning remains one of the most underutilized financial tools in the Philippines.

A study by Sun Life Asia shows while 64% of Filipinos are aware of wills and estate planning documents, only 32% use them. Even more striking, only a mere 18% of respondents feel fully prepared in terms of legacy arrangements if they were to pass away.

These numbers highlight a clear gap between awareness and action. Many Filipino families understand the importance of estate planning, yet only a few take the necessary steps to secure their family’s future.

Estate planning is more than a legal or financial exercise. Rather, it is a meaningful act of love that safeguards families, preserves values, and ensures legacies continue.

According to Sun Life Grepa Financial, Inc. (Sun Life Grepa), one of the country’s leading insurers, there are five compelling reasons estate planning is a true expression of one’s lasting love:

  1. It ensures your family’s future. Estate planning helps provide for long-term needs such as education, property ownership, and other essential priorities. A well-organized plan ensures guidance and support for loved ones, and even the next generation, to build a secure future.
  2. It shields loved ones from emergencies. Unexpected events such as accidents, medical emergencies, or sudden expenses can place a heavy burden on families. Effective estate planning provides financial protection during difficult times, allowing families to focus on recovery and stability rather than worrying about money.
  3. It helps avoid family disputes. Confusion over inheritance or asset distribution can lead to conflicts among heirs. Having clear plans and legal documents helps prevent misunderstandings, protecting both assets and family relationships.
  4. It lets you minimize taxes and financial burdens. Proper estate planning provides strategies to reduce potential estate taxes, debts, and other obligations. It also provides liquidity to cover essential costs such as funeral expenses, allowing families to retain the full value of their inheritance and maintain financial stability during challenging times.
  5. It protects assets from mismanagement. A well-structured estate plan establishes guidance on how assets should be managed and used. This protects the wealth you’ve built from mismanagement or poor financial decisions by heirs who may not yet be mature enough to handle substantial inheritances, ensuring that your legacy is preserved and used according to its intended purposes.

To make estate planning practical and accessible for every Filipino, Sun Life Grepa offers several solutions that suit various needs:

  • Sun Grepa Secure Income: A lifetime protection and savings plan that provides guaranteed life insurance and annual cash benefits, supporting families’ financial security.
  • Sun Grepa ProsSecure: A lifetime protection plan that provides guaranteed life insurance coverage until age 100 with limited pay options.

For guidance on protecting your loved ones and securing your legacy, consult a Sun Life Grepa advisor or visit www.sunlifegrepa.com.

HONOR Kicks Off 4.4 Mega Sulitipid Summer Sale with 0% Interest Deals and FREE Tablet Giveaway

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No pranks here—just real summer upgrade. Enjoy easy payments and a free tablet to math your on-the-go lifestyle.

The leading global technology AI brand HONOR is turning up the heat this April with its highly anticipated 4.4 Mega Sulitipid Summer Sale, offering unbeatable deals designed for tech-savvy shoppers and hardworking professionals looking to upgrade their devices without stretching their budget.

Running from April 1 to 8, the early summer sale puts the spotlight on value-packed offers, headlined by 0% interest installment options and an exciting FREE HONOR Pad X8a bundled with select purchases—making it one of the brand’s most compelling promos yet.

HONOR fans can enjoy flexible payment options, including 0% interest for up to 6 months via SPayLater and major credit cards such as BDO, BPI, UnionBank, and HSBC. For those looking for longer terms, installment plans of up to 12 months are also available through TikTok PayLater and LazPayLater.

Adding even more value, customers can unlock P1,000 off on HONOR Choice Earbuds Clip through exclusive add-on deals with every purchase of any HONOR smartphone or tablet.

“This 4.4, we want to make premium technology more accessible to Filipinos, especially those looking for smarter ways to upgrade their devices without compromising their budget,” said Stephen Cheng, Vice President of HONOR Philippines. “With our 0% interest installment offers and free tablet bundle, we’re delivering real value that empowers consumers to get more out of their purchases this summer season.”

The HONOR 4.4 Mega Sulitipid Summer Sale will be available across major e-commerce platforms on the following dates:

  • Shopee: April 1 – 5
  • TikTok Shop: April 1 – 3
  • Lazada: April 5 – 8

Whether you’re upgrading your daily device or investing in a second gadget for work or entertainment, HONOR’s limited-time deals make it easier than ever to bring home powerful and stylish tech this season.

Shop now via:

For more exciting announcements, visit HONOR Philippines’ official website, www.hihonor.com, and follow HONOR Philippines’ social media platforms, Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph/) and TikTok: (Tiktok.com/@honorphilippines) for exclusive news and launch updates.

WEF ASEAN 2026 Philippines Highlights Global Voices in “Insights on Women” Manila

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The Women Economic Forum (WEF) ASEAN 2026 Philippines brought together influential women leaders from across the region and the global stage in a compelling panel discussion titled “Insights on Women,” reinforcing its commitment to advancing inclusive leadership, collaboration, and empowerment.

The panel featured distinguished voices including Dr. Maricor M. Malitao, G100 Global Chair for Business & Chambers Partnership and EVP of WEF ASEAN 2026 Philippines; Datin Dr. Hartini Osman, G100 Club Global President and WEF ASEAN President; Dr. Ramona Ines Bustamante- Raneses, member of the Advisory Council; and Former Commissioner Amielyn “Asliyah” Limbona, Country Chair of WEF ASEAN 2026 Philippines.


Dr. Maricor M. Malitao answers queries during the WEF 2026 Panel Discussion

Each speaker shared powerful perspectives on the evolving role of women in leadership, highlighting the importance of global collaboration, digital transformation, and purpose-driven initiatives in shaping more inclusive economies. Dr. Malitao emphasized the importance of building bridges between local enterprises and global opportunities, noting that “empowerment begins when women are given access—not just to resources, but to networks that enable growth and sustainability.”


Datin Dr. Hartini Osman, shares the significance of Unity among Women during WEF 2026

From a global standpoint, Datin Dr. Hartini Osman underscored the significance of unity among women leaders across nations, sharing that WEF continues to serve as a vital platform where women can collaborate, innovate, and lead transformative change on a global scale.

Dr. Ramona Bustamante- Raneses During the WEF2026 Panel Discussion

Dr. Raneses highlighted the need for stronger alignment between vision and execution, stressing that meaningful impact is achieved when dialogue translates into structured programs, mentorship, and long-term initiatives.


Former Commissioner Amielyn “Asliyah” Limbona during WEF 2026 Panel Discussion.

Meanwhile, Former Commissioner Amielyn “Asliyah” Limbona reinforced the Philippines’ role in the global movement, sharing her vision of WEF as more than a forum. “This is a movement—one that ensures every Filipina has the opportunity to lead, to be heard, and to create change,” she said.

A unifying message that resonated throughout the panel was the importance of community, focus, and patience. Speakers emphasized that true growth is not rushed, but built intentionally—anchored in collaboration and purpose. As shared during the discussion, “When we build strong communities and stay focused on our path, we begin to realize that every opportunity will come at the right time.”

The “Insights on Women” panel served as a key moment in the strategic launch of WEF ASEAN 2026 Philippines, setting the tone for deeper conversations and actionable collaborations leading up to the main forum.

As WEF ASEAN 2026 continues to build momentum, it remains anchored in its mission—to create platforms where women across sectors can connect, collaborate, and drive meaningful impact both locally and globally.

To learn more about the upcoming Women Economic Forum ASEAN 2026, please visit the official website: Women Economic Forum Official Website www.wefasean.org 

Banbros Commercial Inc. Announces Strategic Partnership with Ruckus Networks

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Banbros Commercial Inc. officially announced its strategic partnership with Ruckus Networks during the launch event, “Making Waves in Enterprise Networking: BCI & Ruckus Networks Partnership Launch,” held at AC Hotel by Marriott Manila Ortigas.

The event gathered industry partners, system integrators, technology professionals, and business leaders, marking a key milestone as Banbros Commercial Inc. becomes the official distributor of Ruckus Networks in the Philippines. The partnership aims to strengthen enterprise networking capabilities and support organizations with next-generation connectivity solutions.

In his opening remarks, Michael Bangayan, President and CEO of Banbros Commercial Inc., highlighted the company’s commitment to bringing innovative technologies to Philippine enterprises and supporting the country’s rapidly evolving digital infrastructure.

The program featured a series of presentations from experts representing both organizations, beginning with Crissy Gocolay, Country Manager for the Philippines and Guam at Ruckus Networks, who delivered “Ruckus – About the Bark,” presenting the company’s history and evolution as a global leader in enterprise networking.

This was followed by BooLeng Khoo, Manager System Engineer ASEAN at Ruckus Networks, who presented “Ruckus – Portfolio,” offering a comprehensive overview of Ruckus’ enterprise solutions designed to meet diverse business requirements across industries.

From left: Mr. Ramjie Marilla, Systems Engineer for the Philippines and Guam, Ruckus Networks; Mr. Paton Eric Lao, VP for Operations, Banbros Commercial Inc.; Ms. Cristina Bangayan, Banbros Commercial Inc.; Mr. Michael Bangayan, President and CEO, Banbros Commercial Inc.; Ms. Crissy Gocolay, Country Manager for the Philippines and Guam, Ruckus Networks; Ms. Sharmila Ganasan, Inside Sales Account Manager, ASEAN, Ruckus Networks; Mr. Dickens Lee, Director of Systems Engineering, APAC, Ruckus Networks; and Mr. BooLeng Khoo, Manager of Systems Engineering, ASEAN, Ruckus Networks.

Ramjie Marilla, Systems Engineer for the Philippines and Guam, then delivered “Ruckus – Growth and Technology,” highlighting the company’s performance, key innovations, and continued advancements in networking technologies.

Alner Perez, Pre/Post Sales Engineer at Banbros Commercial Inc., presented “Ruckus – Where We Are Now 2026,” providing insights into the current state of Ruckus technologies and their applications in enterprise environments. He emphasized key innovations such as BeamFlex+ adaptive antenna technology, optimized RF performance in high-density environments, support for Wi-Fi 6, Wi-Fi 6E, and emerging Wi-Fi 7, as well as AI-driven network analytics and automation.

Dickens Lee, Director of Systems Engineering for APAC at Ruckus Networks, followed with “Ruckus Networks Roadmap,” outlining the company’s forward-looking strategy, innovation priorities, and regional expansion plans.

Closing the presentation lineup, Dianne Cochico-Baga, Ruckus Product Manager at Banbros Commercial Inc., delivered “Ruckus & Banbros – Building the Future Together,” emphasizing the shared vision and strategic collaboration between the two organizations.

“Ruckus Networks and Banbros Commercial Inc. aim to deliver next-generation connectivity and empower businesses in 2026 and beyond,” she said, reinforcing the partnership’s commitment to driving digital transformation.

Attendees were also introduced to a comprehensive portfolio of Ruckus enterprise solutions, including cloud services and software such as Cloudpath Enrollment System and Ruckus Analytics; control and management platforms like SmartZone, Ruckus One, and Unleashed; switching solutions for access, aggregation, and core environments; and a wide range of access points supporting Wi-Fi 6, Wi-Fi 6E, and Wi-Fi 7 technologies, including the H-Series designed for hospitality deployments.

The partnership represents a significant step in expanding enterprise-grade networking solutions across the Philippines, enabling organizations to deploy reliable, high-performance connectivity tailored to modern digital demands.

With Banbros Commercial Inc. as the official distributor, businesses nationwide are expected to gain broader access to advanced networking infrastructure that supports smart enterprises, high-density environments, and future-ready digital transformation initiatives.

As the event concluded, both companies reaffirmed their commitment to innovation, collaboration, and delivering cutting-edge connectivity solutions to support the next generation of Philippine businesses.

DTI to Mount 2026 National Food Fair, Expanding Market Opportunities for Filipino MSMEs

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The Department of Trade and Industry (DTI) will mount the 2026 DTI–Bagong Pilipinas National Food Fair (NFF) from April 8 to 12 at the Megatrade Halls of SM Megamall. The event will feature over 320 micro, small, and medium enterprises (MSMEs) from across the country engaged in food manufacturing, processing, and related enterprises.

As the country’s premier platform for Filipino food products, the NFF will showcase a wide range of regional flavors and culinary innovations from Luzon, Visayas, and Mindanao. It continues to serve as a strategic venue for enterprise development and market expansion.

Among the highlights are food concepts developed by former Overseas Filipino Workers (OFWs) who have transitioned into entrepreneurship. These enterprises demonstrate the potential of business development to generate sustainable livelihood opportunities in the Philippines.

This year’s Fair will highlight the coconut industry, one of the country’s priority agricultural sectors. In line with the Coconut Farmers and Industry Development Plan (CFIDP), participating enterprises will showcase the sector’s versatility and export potential.

A dedicated Halal segment will feature certified and Halal-ready products. This initiative supports DTI’s efforts to expand the Philippines’ participation in the global Halal market through improved certification, standards compliance, and product development.

The DTI Business Connect Lounge will facilitate business matching between MSMEs and institutional buyers, including distributors and retailers. It aims to translate business discussions into supply agreements and long-term partnerships.

The Fair is open to the public, with free admission. Visitors may access product sampling, live demonstrations, and interactive activities. Buyers will have access to a curated pool of market-ready enterprises. MSMEs will benefit from expanded market linkages and business opportunities.

In line with the Bagong Pilipinas agenda, the National Food Fair underscores the resilience, innovation, and global competitiveness of Filipino MSMEs.