This year, OPPO once again shone at Paris Photo 2024. As the event’s global partner, the company celebrated global talents in mobile photography through the award ceremony of its imagine IF Photography Awards 2024. By exhibiting a retrospective of the best artworks from the competition, OPPO also showcased its humanistic vision with an elaborately designed exhibition titled “Dear Life.”

“It is a great honor to participate in Paris Photo for two consecutive years and to showcase the exceptional global talents in mobile photography on this prestigious stage. The stunning photos captured with OPPO smartphones from around the world are a testament to OPPO’s dedication to pushing the boundaries of technological innovation.” said Olivella Liu, OPPO Global Brand Director. “Moreover, with the notion we bring to Paris this year, ‘A perfect day is made of nothing but every extraordinary moment that makes you want to take a shot,’ we also hope to further elaborate on OPPO’s understanding of photography, and more importantly, present the beauty of life and cultural diversity.”

imagine IF Photography Awards: Shining the Spotlight on the Global Stage

With over 1 million entries submitted from 81 countries and regions, the Imagine IF Photography Awards 2024 have brought together a vibrant showcase of global creativity and diversity. Following an extensive judging process, OPPO brought 56 award-winning works to Paris Photo and held an award ceremony, celebrating the creativity and cultural richness captured through mobile photography.

OPPO also invited Norwegian Art photographer and Hasselblad Master Tina Signesdottir Hult, a judge for the competition, along with award representatives, to share insights into their photographic journeys and the stories behind their works, providing the audience with a unique opportunity for in-depth engagement and exchange. Behind this shining event and the awarded entries, it is OPPO’s unremitting endeavor to enable users to “Capture the Beauty of Life with Ease,” to explore the humanistic significance of images by letting life itself become the protagonist, and to tell diversified stories from people across the globe.

“Dear Life” Exhibition: Harnessing the Power of Visual Storytelling

Themed around “Dear Life,” OPPO organized an exhibition at Paris Photo to showcase the winning entries from the imagine IF Photography Awards 2024 alongside the company’s official sample photos. The exhibition invites visitors on a deeply personal journey through four zones—Dear World, Dear Time, Dear Friend, and Dear Me—each capturing the beauty of life’s fleeting moments. Through these immersive sections, visitors embark on a heartfelt journey celebrating life, friendship, time, and self-reflection, with all images captured on OPPO smartphones.

Additionally, to tie these evocative stories together, OPPO presented its annual photography film Dear Life, a visual journey which evokes echoes in minds with the grandeur of nature, fleeting moments of life, the warmth of friendship, as well as inner exploration.

“Beyond the Image, Beyond Imagination.” The images presented by OPPO at Paris Photo 2024 go beyond an exhibition; they are snapshots of people’s lives, embodying emotional resonance and human traces left in the universe. By encouraging its users worldwide to unlock the potential of mobile photography and inviting them to capture the most delightful moments of their “Dear Life,” OPPO strives to inspire people everywhere to see the world through a new lens—one that values creativity, diversity, and the beauty of everyday life. For more information, please visit OPPO Paris Photo 2024 Online Exhibition.

Sun Life of Canada (Philippines), Inc. recently opened its third New Business Office (NBO) in Davao called the Grand Elm NBO.

Located at the heart of one of Davao’s bustling commercial centers, Cybergate Delta 2 along J.P. Laurel Avenue, the Grand Elm NBO is poised to serve the growing needs to Clients and advisors, while also strengthening the company’s presence in one of the fastest growing metropolitans in the country. It will have Branch Manager Don Silver Casumpang at the helm.

Sun Life has two other NBOs in Davao, including the Durian NBO, located in Magsaysay Avenue and Mangrove NBO in Matina.

“Sun Life has always been committed to helping Filipinos live brighter lives since 1895,” says Al Quitangon, Sun Life’s Chief Distribution Officer. “The opening of our third branch in Davao underscores our dedication and commitment to providing accessible financial solutions to more Clients and advisors around the country,” Quitangon concluded.

In addition to serving Clients, Grand Elm is also opening its doors to those who would like to explore a career as a Sun Life financial advisor, providing employment opportunities in the area. Those who are interested to apply may visiting the newly opened branch at Units 3, 4, and 5, G/F Cybergate Delta 2, J.P. Laurel Avenue, Agdao, Davao City, Davao Del Sur.

Grupo Agatep Inc., one of the leading independent integrated marketing communication agencies in the country, announced the appointment of Norman Agatep, APR as its new Chairman and Chief Executive Officer.

Prior to this appointment, Agatep served as Managing Director and President of the agency. With over 30 years of experience in Corporate and Marketing Communication, Agatep brings extensive expertise in Public Relations, Advertising, Digital Marketing, Creative Development, and Strategic Planning to lead the agency into a new era of growth and innovation. Agatep also previously led Euro RSCG Manila and Havas Worldwide Manila as Managing Director.

“I am honored to step into this role at a time when branded communication is rapidly evolving and groundbreaking technology is shifting the way we connect with stakeholders,” Agatep said. “I look forward to driving our agency’s vision forward, fostering creativity, and delivering more meaningful impact for our client-partners.”

Agatep’s career is marked by leadership roles in key industry organizations. He has served as President of the Public Relations Society of the Philippines (PRSP), President of the Digital Marketing Association of the Philippines (DMAP), Chairman of the Ad Standards Council (ASC), and Chairman of the Association of Accredited Advertising Agencies of the Philippines (4As), where he was also President from 2021 to 2023. His dedication to the advancement of the industry extends to his current roles as Vice President-External of PRSP, Treasurer of the 4As, trustee of the ASC, and board director of the Global Alliance for PR and Communication Management, as part of the Asia-Pacific cluster. Norman is also a lecturer at Ateneo de Manila University, teaching Public Relations and Strategic Planning.

Agatep graduated from the Ateneo de Manila University with degrees in Management and Communication.

“My priority is to further the legacy of outstanding communication that has defined Grupo Agatep. We will continue to innovate and set new benchmarks, ensuring our work not only meets but exceeds the expanding needs of our clients in an industry that continues to redefine itself,” Agatep added.

Assuming the position of Managing Director is Michelle Agatep-Bayhon, MPA. Agatep-Bayhon is a seasoned PR and communication professional with over two decades of experience, specializing in reputation management, corporate communication, and integrated marketing strategies. Agatep-Bayhon began her career at the agency in 2001, laying the foundation for her expertise and dedication to the field. Before her appointment as Managing Director, she held the position of Accounts and Client Servicing Director of Grupo Agatep. Agatep-Bayhon previously served as Board Secretary of PRSP, where she played a key role in increasing the organization’s members while managing its General Membership Meetings which also served as learning sessions for PR professionals. Her academic background includes a Master’s in Public Administration from the University of the Philippines-Diliman and a Bachelor’s Degree in Communication Arts from Lyceum of the Philippines University, where she graduated Cum Laude.

Agatep-Bayhon’s appointment marks a significant step in the agency’s ongoing efforts to enhance client relationships and drive strategic initiatives that elevate brand communication.

“I am excited to continue our legacy of excellence and to work closely with the team to craft campaigns that resonate deeply and create positive change,” Agatep-Bayhon said.

To know more about Grupo Agatep and the services they offer please visit www.grupoagatep.com. They are also on Facebook, Instagram, and LinkedIn.